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| Beginning Django E-Commerce |
| Language:English | Channel:E-Commerce |
Beginning Django E-Commerce will be the first book to guide you through producing an e-commerce site using Django, the most popular Python web development framework. Topics covered include how to make a shopping cart, a checkout, and a payment processor; how to make the most of Ajax; and search engine optimization best practices. Throughout the book, you'll take each topic and apply it to build a single example site, and all the while you�ll learn the theory behind what you're a... |
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| Information Communication Technology Standardization for E-business Sectors: Integrating Supply and |
| Language:English | Channel:E-Commerce |
E-business standards can better adapt to the changing needs of tomorrow's networked organizations by applying information communication technologies today.
Information Communication Technology Standardization for E-Business Sectors: Integrating Supply and Demand Factors studies the nature, relevance, and quality of standards involved with ICTs and the impact they have on businesses. This "Premier Reference Source" discusses the dynamics and mutual impact of factors that condition dema... |
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| Proliferation of the Internet Economy: E-commerce for Global Adoption, Resistance, and Cultural Evol |
| Language:English | Channel:E-Commerce |
The explosive expansion of the Internet has led to dramatic shifts in the methodology of conducting business, allowing for instantaneous communication and activities.
Proliferation of the Internet Economy: E-Commerce for Global Adoption, Resistance, and Cultural Evolution provides deep insight into the globalization of e-commerce and the minimization of the digital divide between developed and developing countries. This book specifically addresses and explains the adoption and prolife... |
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| Handbook of Research on Telecommunications Planning and Management for Business, 2-Volumes |
| Language:English | Channel:E-Commerce |
Telecommunications planning and management has become increasingly important in this digital economy as significant implications for corporate strategies are constantly being developed. As these technologies continue to evolve and become key strategic assets in business organizations, researchers, higher education faculty, and practitioners are in great need of appropriate resources assisting their understanding of all aspects of telecommunications planning and management.
The Hand... |
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| Introduction to e-Business: Management and Strategy |
| Language:English | Channel:E-Commerce |
An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application o... |
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| Business-to-business Brand Management: Theory, Research, and Executive Case Study Exercises |
| Language:English | Channel:E-Commerce |
Providing broad and deep coverage, this volume focuses on sensemaking, decisions, actions, and evaluating outcomes relating to managing business-to-business brands including both product and service brands. This book goes well beyond basic marketing textbooks to provide extensive reviews of relevant studies, original research reports, and in-depth implications for the following B2B brand management issues: Building a Strong B2B Brand; Building a Strong Brand to Resellers; B2B Brand Equity - Theo... |
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| eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business |
| Language:English | Channel:E-Commerce |
In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur's Internet marketing problem. This do-it-yourself book provides the know-how that's needed to win business in cyberspace ... |
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| Impact of E-commerce on Consumers And Small Firms |
| Language:English | Channel:E-Commerce |
The change from old to new technologies has fundamentally changed the relationship between the consumer and the firm. This book is at the frontier of behavioural research into how these new commercial realities are borne out in practice, examining the adoption of e-commerce by small firms and the transactional phenomenon that entails access to the Internet. In analyzing the process of e-commerce adoption and why e-commerce actors behave as they do, its coverage includes the adoption of informati... |
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| eBusiness & eCommerce: Managing the Digital Value Chain |
| Language:English | Channel:E-Commerce |
This textbook focuses on the members of the digital value chain for eBusiness and eCommerce and dedicates a separate chapter to each of them: eProducts and eServices, eProcurement, eMarketing, eContracting, eDistribution, ePayment, as well as eCustomer relationship management. In addition to business models and business webs, digital procurement and marketing processes such as electronic negotiation processes, security questions with digital signatures, as well as electronic supplier relationshi... |
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Touches all the bases you need to build a secure enterprise. Drawing on the experience of the world-class METASeS consulting team in building and advising on security programs, this guide shows you how to create a workable security program to protect your organization's internet risk.
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